An investigation of organizational creativity of Micro, Small and Medium-Scale Restaurants in the Philippines using Structural Equation Modeling

Abstract

Anchored on Teresa Amabile’s componential theory
of creativity, the organizational creativity model was
investigated. The primary goal was to investigate the
interrelationship of variables in the organizational creativity
model such as domain-relevant skills, creative-relevant skills,
intrinsic task motivation, work environment, and organizational
creativity using 133 respondents from micro, small and mediumscale
restaurants inside and outside the National Capital Region
(NCR) in the Philippines. Results of the partial least squaresstructural
equation modeling revealed that only creative-relevant
skills and work environment predicts significantly organizational
creativity, while work environment significantly affects creativerelevant
skills, intrinsic task motivation, and domain-relevant
skills. Implications for work environments, as in the case of
Micro, Small and Medium-Scale Enterprises (MSMEs) and
directions for future research are provided.